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This content is part of the Essential Guide: Preparing your enterprise for video integration
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How to successfully integrate video into your UC architecture

Enterprises looking to integrate video must be sure their unified communications (UC) architecture is prepared. But for most organizations, their UC architecture is a puzzle where the components don't quite fit together, and deploying new applications can be difficult.

In this webinar, Irwin Lazar, vice president and service director at Nemertes Research, explains why the biggest challenge for integrating video into UC architecture isn't technical, but organizational, and the steps enterprises can take to be fully prepared for video.

Lazar said enterprises want to tie their UC applications together and have a cohesive architecture. But the biggest challenges they face are getting employees together, looking at their technology requirements, what is driving their need for video, and how video can solve business challenges. To solve this challenge, Lazar said there are three phases to integrating video.

The first phase is building a team. The team will work to solve some of those organizational issues by determining short- and long-term requirements, assessing existing systems and vendor relationships, integrating video plans with UC plans, and creating a preliminary architecture.

The second phase is determining where it makes sense to implement video. The team will also determine what the organization can improve through video and what UC components in their architecture can integrate easily with video. In this phase, the team will implement new platforms as needed, implement management and monitoring capabilities, evaluate use cases and train users.

The third phase is to expand video capabilities in the enterprise. The team will evaluate emerging technologies, re-evaluate use cases and performance, and re-evaluate the organization's video strategy. Lazar said enterprises can expand their video capabilities beyond real-time collaboration to streaming video, digital signage, live streaming meetings, and monitoring and security.

Lazar said enterprises should also develop a UC architecture road map checklist as they move through the phases of video integration. The roadmap should cover where the enterprise wants to be in the next one to three years, define roles and responsibilities within the organization, and determine metrics and milestones to measure success as the team integrates video.

Watch this video to learn more about preparing your UC architecture and where you can expand your video capabilities.

Read part three of this series to learn how to deploy video without killing your network.

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