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There is no better opportunity for gaining "customer" buy-in than at the initial planning phase for a UC adoption. Without the buy-in from your end users you run the risk of not including key functionality that would improve how your business operates and what features would be key to the business case development and approval. The concept of "ride-alongs" with your customers can yield amazing results and can build credibility for your UC plan. Once these requirements are well understood, selecting a base platform from which to grow your system is a lot easier and less risky. Phase two of your planning should allow for "build a little-test a lot," including pilot programs where your end users can offer feedback on how you have done in meeting their requirements. Do not forget to collect the input from your CFO in the process!
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