Enterprises are looking for new ways to increase productivity and improve collaboration among employees. An enterprise social network is one way to help employees share information and work more quickly and efficiently. But if enterprises don't have a strong foundation to the social network, adoption rates among employees will be low.
This essential guide discusses how to successfully deploy an enterprise social network, from evaluating social media tools to building a strategy to engaging users. Get started learning how you can make an enterprise social network thrive for your enterprise.
Define an enterprise social strategy
The key to a successful enterprise social network deployment is a strong social strategy. Enterprises that don't develop a strong social strategy run the risk of employees opting out of social tools, leading to wasted time and money. Learn the key factors that should be included in an enterprise social strategy and who should be involved in developing a strategy.
Jesse Wilkins, the director of research and development at the Association of Information and Image Management, offers tips on what enterprises should and not do when creating an enterprise social strategy. Continue Reading
Learn the five key questions every enterprise should address before investing in an enterprise social network. Continue Reading
Find the right tools
Social tools and software can make or break an enterprise social network deployment. Enterprises must evaluate all the options available, from consumer to enterprise-grade tools, to know which option is the right fit. Choosing the right social tools means increased adoption among employees and improved collaboration. Learn what social tools are available and how to determine which is the best fit for your enterprise.
Before enterprises can enjoy the benefits of social software, they must be aware of the security risks that come with the software. Continue Reading
As enterprises see the growing value in deploying social software, vendors have been tying social tools to their collaboration platforms. Continue Reading
Engage users to improve collaboration
User engagement is the key indicator of an enterprise social network's success. If employees aren't engaged and encouraged to use social tools, then they won't use them at all. Employees who find social tools engaging use them in their daily responsibilities and collaboration and productivity are improved as a result. From social gamification to breaking cultural barriers, learn the different ways enterprises can engage users when deploying social tools.
Enterprise social collaboration software can help employees and IT do their jobs, but companies struggle with getting workers to use the tools. Continue Reading
Learn how a successful enterprise social network deployment improves not only departmental collaboration, but collaboration across the whole organization. Continue Reading
Integrate with workflows and applications
Integrating social tools and software into current applications and workflows means increased adoption across the enterprise. Users don't want standalone social tools that can be seen as a burdensome addition to the tools they're already using. Learn more about the importance of integration and how enterprises can approach integration during deployment.
Social media integration into UC applications boosts social media adoption. Learn why enterprises want better integration of social media with their UC tools. Continue Reading
Terms to know
Deploying an enterprise social network means knowing the difference between a social network and social media. Knowing the different social enterprise terms is valuable to deployment success. Learn the social terms you need to know in our glossary.